Who wants a free way to get more business?

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Who wants a free way to get more business?

Here’s an idea I wanted to pass along to all of you, my friends, that should help with getting more leads, business, and website views. It’s a low cost (meaning pretty much FREE) thing you can do.

I’m not sure what type of work all of you are in, although I know many of you are in similar fields as me. Whatever you do, I’m sure you can adapt this somehow to your field.

Although my business cards and bio often list me as an adventurer, pioneer, or beard expert, the core of my income comes from three sources- speaking (keynote and training), coaching/consulting, and books I’ve written.

*If you’re curious about this, feel free to check me out on my website to see more about how I do this.

I’ll reveal more business tips later, but the one I want to focus on today I call The Resources Page.

In my speaking I always mention a resource page near the end. It’s usually a blog post, and I forward an easy-to-remember custom domain name to it. One of mine is ConferenceSpecials.com. During the lecture I mention the attendees can go there to deep dive for more information, read up more on my sources, buy my books, and get in touch with me. I almost always offer a free gift as well. It’s usually one of my books or a resource that applies to what I’ve talked about.

I usually just do these as blog posts and leave them up there indefinitely. That way, people can always come back to it, pass it on, or folks who never saw the lecture might find it on a search for the topic.

By following this simple tactic, I’ve used this activity to accomplish several key things…

  • I provide more value.
  • I give them a reason to check out my website.
  • I’m offering them a bonus free gift.
  • I up my chances of getting more clients or selling more books after the presentation (and sometimes during!).

Check out one of my pages that I created for an emergency medicine conference HERE.

I know there’s a million ways this could be done by using paid services, easier clicks, or other apps, but I’ve found this to be an easy simple way to do it. If you want to throw in some of the more complicated ways that’ll cost you more later, go ahead and do that. I always recommend starting easy first.

I hope this helps you in your business. If you want to get in touch and brainstorm how to make this work for your particular industry, drop me a line. I’d love to talk.

Dr. Redbeard
Adventurer, Pioneer, Father of Five (Also Speaker, Author, and Coach)

PS…I always love taking a selfie before the room I’m speaking in fills up.


This message was written by a team of geeks, nerds, gamers, and Dr. David Powers. You can always find us at www.callsignredbeard.com. Thanks for reading!

In the words of Starship Troopers, “Would you like to know more?”

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My Vision for NCO School

We’ve recently relaunched our wildly popular Leadership University with a new focus and improved courses. For years I’ve taught the course at EMS conferences and government agencies, but I’m  excited to expand it to the corporate realm.

It has become…

In the military, non-commissioned officers (NCOs) form the backbone of the service. In the business world it is much the same, although the personnel involved go by different titles.

I came across a vision statement for the military NCO corps that I felt was applicable to the business world as well…

As you join the NCO Corps, you should become familiar with and understand the NCO Corps Vision. As stated, that Vision is :

An NCO Corps, grounded in heritage, values, and tradition, that embodies the warrior ethos; values perpetual learning; and is capable of leading, training, and motivating soldiers. We must always be an NCO Corps that:

  • Leads by Example
  • Trains from Experience
  • Maintains and Enforces Standards
  • Takes Care of Soldiers
  • Adapts to a Changing World

What do you think? Would these principles work for your company?

This message was written by a team of geeks, nerds, gamers, and Dr. David Powers. You can always find us at www.callsignredbeard.com. Thanks for reading!

In the words of Starship Troopers, “Would you like to know more?”

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5 Things Great Leaders Say

five-traits-of-great-leaders-John Quincy Adams

Great leaders are great communicators because they communicate great ideas. Here are 5 things great leaders say when communicating with people they lead.

1. What are your thoughts about __________________?

The best leaders seek input from their team. They realize they don’t have all the answers. Even more, they know 1+1=3, so the more input they get from team members, the better an idea becomes.

2. Thank you for________________________.

Great leaders always build up and never tear down. They appreciate team players and look for specific ways to communicate their gratitude. In fact, a simple “thank you” is not enough because good leaders know a sincere, personalized compliment is the best way to communicate authentic appreciation.

3. You can improve by_________________________.

The best leaders run at challenges and problems instead of running away from them. When an issue needs to be addressed, they don’t avoid it. They address it graciously, but directly.

4. What do you need from me?

Great leaders don’t see leadership as a position. Neither do they equate leadership with power or control. Instead, they understand their role is to serve the vision of the organization and the people in the organization. This is why the best leaders don’t just tell team members what to do, they also ask team members what they need.

5. I believe in you!

Again, great leaders always build up and never tear down. When they see a team member taking positive action, they go out of their way to encourage and praise that team member’s progress. They know the more team members grow and succeed, the more the organization grows and succeeds.

Questions:

  • Which of these 5 statements is most powerful to you? Why?
  • In addition, what other statements would you add to the list?

The inspiration and verbiage for this post came completely from my friend Kent Julian, the founder of Live It Forward. Please check him out at LiveItForward.com. He also has an excellent book on Goal Getting if you need to set goals for the coming year.

In the words of Starship Troopers, “Would you like to know more?”

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