How to Convince Employers to Send People to Your Conferences

I wish I had come up with this myself, but I cannot claim credit for it. The team over at the Social Media Marketing World came up with a great resource to send to potential attendees. It is just a sample letter and instructions that folks can pass on to their employers asking permission to …

Welcome to Best Practices for Conferences and Vendors

Welcome to a new series for conference planning, conference vendors, and all things related! I bet some of you get all weird with conferences, with post it notes and mindmaps all over your living room wall. That’s okay, though, because I do that working on my keynotes. In the biz we just call it storyboarding …